International Women’s Day Spike Analysis

The month of March is National Women’s History Month; Throughout this month, women across the nation have revealed battles for equality as well as celebrating feminist icons with the hashtag #WomensHistoryMonth.

One noteworthy finding from twitter showed that activity was highest, as expected, at the beginning of the month when the Women’s History Month began with 172,662 tweets being sent out on March 1, 2017 alone. The volume of posts has decreased by 67%, as seen in the graph below.

International Women’s Day, on March 8th, caused a second spike in activity. As this is an international event, rather than just relevant to the United States, it is understandable that there was a spike in activity. There was also a general strike on International Women’s Day, called A Day Without a Woman, organized by the previously successful Women’s March.

Interestingly, there was a spike in activity on Wednesdays when compared to other days of the week. This spike is due to two important events occurring. Both the first of the month and International Women’s Day fell on a Wednesday. Because these are always exactly a week apart, we can infer that in 2018 there will be an activity spike on Thursdays when compared to other days of the week.