ACLU Drives Engagement by Mentioning Politicians
We chose to monitor the American Civil Liberty Union’s social media pages. The ACLU is…
SEE SuiteMarch 22, 2018
Why PETA’s videos generate the most engagement
PETA is the largest animal rights organization in the world. Alongside its 6.5 million members,…
SEE SuiteMarch 22, 2018
South Korean and Thai Conversation Surrounding the #MeToo Movement
It is no surprise to see a large spike in tweets on March 9th, just…
SEE SuiteMarch 22, 2018
Oscars Weekend and the #MeToo Movement
The eve of the Oscars and Oscars night has seen a slight increase in the…
SEE SuiteMarch 6, 2018
Comparing the #MeToo Conversation Surrounding the Golden Globes and Oscars
The Golden Globe Awards Show undoubtedly had a huge hand in keeping the ball rolling…
SEE SuiteMarch 6, 2018
The Effects of Hurricane Harvey: A look into the Tweet Sentiment in Houston vs. Dallas
Sentiment, as measured here as number of tweets that fall within the tone “good, neutral,…
SEE SuiteNovember 30, 2017
Image Type effects on Tweets related to Homelessness
Homelessness is a controversial, but increasingly relevant topic in current media. One of the more…
SEE SuiteNovember 15, 2017
Justin Bieber’s Bracelet Skyrockets Make-A-Wish’s Twitter Mentions
While it certainly is no secret that celebrity endorsement can go a long way towards…
SEE SuiteNovember 14, 2017
LGBTQ+ Injustice in Chechnya Spikes Tumblr Conversation for Human Rights Watch
It is telling to note the impact and importance of our greatest spike in conversation…
SEE SuiteNovember 7, 2017
Hashtags vs. Engagement: World Wildlife Fund proves that hashtag type matters
World Wildlife Fund is the world’s leading non-profit conservation organization with work in over 100…
SEE SuiteNovember 6, 2017